Content to educate, entertain, and inspire people to take action.
Your organization is more than the product or service you provide. It’s also the people behind the work. It’s the way you give back to your community. It’s how your organization helps in ways people don’t expect.
I help you identify and share your stories through content written in a clear, compassionate voice that has been honed through years of professional writing experience.
“We brought Heidi on to assist with content creation for our web and social channels. . . . Heidi worked effectively with our team, both remotely and in person. Her work is very professional, and delivered on time and on budget.
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SERVICES
Quality written content builds trust with your community, establishes you as a thought leader, and inspires sharing on social networks. It tells the story of why you do what you do.
A blog is an excellent way to connect with your community on a deeper level. It’s an opportunity to dig deeper into the stories that make up your work, share information, provide tutorials, and establish yourself as an expert in your field.
Custom crafted educational and entertaining articles that provide real value for readers can be shared in your newsletter, on social media, published as ads in newspapers, or in a trade publication.
Informative and engaging profiles and feature stories about your amazing people, including staff members, volunteers, and clients, are another wonderful way to share the important work your organization is doing.
Case studies tell the success stories of the people who benefited from your work and act as a motivator for those who want to help you keep the work going.
Some of the services offered:
Blog posts
Articles
Feature custom content for advertorials and/or industry publications
Newsletter content
Case studies
Event Planning
Please contact me for more information.
ABOUT
I started freelance writing in the spring of 2014 and quickly became a regular contributing writer for many publications, including our provincial newspaper. In my first year as a professional writer, I published over one hundred articles in more than a dozen publications. A year later I added blogging to my portfolio with my Halifax family resource website, Raising Haligonians, and wrote blog posts on the site for local, national, and international brands. Since then I’ve continued to write articles for publications as well as hold short and long-term contracts with organizations to develop communications and marketing strategies, write content, and manage events.
I am also an active volunteer in my community. Currently I prepare food at a library to serve to anyone who could use a good meal, sit on the Parent-Teacher Cooperative committee at an elementary school, and helped organized a community festival this past summer. In past years I’ve volunteered with Girl Guides of Canada, Blue Nose Marathon, Big Brothers Big Sisters, Frontier College, MS Bike Tour, the Canadian Children’s Book Centre, and many more.
On the fiction side of things, in 2021 I was the recipient of the Joyce Barkhouse Children’s Literature Prize for my middle-grade manuscript Pet Tales.
I live in Fall River, Nova Scotia with my husband, our two children, and our “puppy cat.”
Some areas of particular expertise and interest:
Education/Lifelong Learning
Health and Wellness
Leisure and Recreation
Reading and Writing
Animals/pets
Parenting and children
Nonprofits and Volunteering
Education Credentials
Master of Education (Studies in Lifelong Learning)
Veterinary Assistant Diploma
Early Childhood Education Diploma
Bachelor of Recreation
“Heidi is the consummate professional with fabulous ideas, incredible writing skills, well organized and flexible, making her the ideal person to work with and trust.”
A few of the publications my writing has been featured in:
TESTIMONIALS
“I was so impressed with how easy it was to work with Heidi on this series, and also with how she highlighted CUA as a partner while shining a light on local entrepreneurs. The articles are visually appealing, read smoothly and leave readers with a sense of encouragement. It was a great addition to our content calendar!”